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COVERGIRL shelf display

As sole writer of our team, I collaborated with four expert art directors to produce an immense number of retail displays for COVERGIRL at Target.

DISPLAYS: Work

Sam's Club video endcap

This custom-built display at Sam's Club featured a 60-inch flatscreen with looping recipe video and printed recipe takeaway. I wrote all copy, adapted the recipe, developed storyboards, and co-directed some of the videos.


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DISPLAYS: Work
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The Budget Bistro in-store destination

A cute themed spot created to showcase inexpensive lunch solutions at Meijer stores.

DISPLAYS: Work

Pucker Vodka freestanding display

This copy was so saucy. I can't believe they ran with it. These displays appeared in liquor shops and grocery stores nationwide.

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DISPLAYS: Work
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